The partnership will offer advisers a PMI referral route for complex cases and more general PMI cover for advisers who do not offer PMI as a core business area.

Advisers will also have access to a client portal service to help keep track of quotes and cases.

Usay Compare is the UK’s largest PMI specialist.

Emma Vaughan, head of protection and health solutions, at SimplyBiz, said: “The importance of private medical insurance has grown significantly in recently years, and current NHS waiting times mean that advisers need a viable alternative solution for clients more than ever. 

"Our PMI referral service has been designed to save advisers time when working in this often complex market, meet their clients’ needs, and help to deliver better outcomes in this vital area.

“The breadth of options available through Usay Compare, in addition to its dedication to exceptional service levels, and impressive conversion rates, make it a referral option in which advisers can be confident and I’m sure it’ll be a solution welcomed by both our member firms, and their clients.”

Usay Compare added that it will be able to offer advisers a broad range of PMI solutions for their clients, while also sharing expertise and resources to drive innovation and growth.

SimplyBiz provides support services, software and data to financial advisers, financial intermediaries and product providers to deliver better outcomes for their customers. The network currently has 3,000 advice firm members.

SimplyBiz is part of fintech and support services firm Fintel which also owns Defaqto.

Fintel reported a 4% rise in total revenue growth in 2022 despite what it termed “the challenging macroeconomic climate.” 

Revenue growth climbed £2.6m to £66.5m for the year to 31 December.