The appointment is subject to regulatory approval.

He will be responsible for the leadership of Omnis, and will report to Richard Houghton, chief executive of The Openwork Partnership.

Mr Jeffree has more than 25 years of asset management experience. He joined Omnis in 2020 and has also held roles as CIO at C Hoare & Co and Banque Transatlantique.

Mr Jeffree will retain his CIO responsibilities in the short term alongside his new role.

He began his career as an investment analyst at HSBC Asset Management in 1995 before training as a fund manager on the European equities desk.

He then joined McKinsey as an investment management consultant and in 2004 moved to New Star Asset Management as a fund manager covering Multi-Asset and Asia portfolios.

Richard Houghton, chief executive of The Openwork Partnership, said: “During my time working with Robert as CIO of Omnis, he has demonstrated exceptional leadership skills and is clearly the right person for the job.

“I look forward to continuing to work closely with him to build on the success of our investment proposition, and ensuring it continues to evolve in line with our client needs.”

Robert Jeffree said: ““My priority will be to grow our business and continue to offer investors unparalleled investment opportunities.”   

Omnis manages more than £10bn in assets, exclusively on behalf of The Openwork Partnership, a network of 4,600 financial advisers across the country, and 2plan wealth management.