Anthony Carty, Financial Planning director at Clifton Wealth in Bristol, spoke to Financial Planning Today magazine about his best, worst and oddest client experiences for Issue 3, which is out now and can be read HERE.
Mr Carty, who spent four years in the RAF before getting into financial services, said his longest client goes back 21 years.
Speaking about his worst client, he said: “It’s the client who isn’t a client! You know – the chap who gets on the phone to ask your opinion on something but who wouldn’t part with a penny in terms of fee.
“The ‘self-advised’ individual who wants reassurance they are doing the right thing. Or not, as the case may be.”
As for the strangest request, he explained: “We have been asked on two separate occasions to help finance an ‘adult toys’ business. The ‘know your client’ initial conversations were ‘interesting’.”
He said he could not comment in any detail about his best client because he is a well known figure and wouldn’t appreciate the unintended media attention.
But he said: “Suffice to say that this client has considerable wealth that needs managing and all that goes with it – tax planning, market volatility, succession planning and so on. Importantly though, he and his family are just down to earth nice people who (hopefully) think the same of me.”
In the Client Hunter feature, Mr Carty also gives his top tips to other planners and company bosses about gaining and retaining clients.
He discusses:
• the key to long term relationships with clients
• How to ensuring clients stay with you
• the key to securing a new client
• How to convince new clients of the merits of Financial Planning
• the internet and social media and how useful this has been for finding clients
More information on Financial Planning Today magazine:
A double page feature on social media for Financial Planners, packed with practical tips from experts, is now available to all website users through the third issue of Financial Planning Today.
Turn to page 31 and 32 for insights on how to improve usage of social media to find new clients, including input from American Financial Planner Michael Kitces, pictured below, who has 33,000 Twitter followers.
The new publication features exclusive content including contributions from leading figures in the worlds of Financial Planning and Paraplanning plus features and insights produced by experienced financial journalists in London.
Financial Planning Today's third issue highlights include:
• A Special Report on the great Cashflow Modelling debate, which has got the industry talking
• Columns from high profile Financial Planner Julie Lord, PFS chief executive Keith Richards, CISI head of Financial Planning Campbell Edgar and Paraplanner John Redmond
• Analysis of the 2017 investment prospects post the shock Trump US Presidential victory
• New Investment and DFM section with 180+ DFM providers listed plus DFM updates
• Plus, The Client Hunter, Planner Casebook, Inside My Business with Colin Lawson, Financial Planning and Paraplanning news and much more
Feedback on the new magazine has been excellent with well over 2,200 people reading the first two issues and the number rising steadily. There have been many positive comments about the quality of the magazine and the unique content.
Financial Planning Today Publisher and Editor Kevin O’Donnell said: “We're delighted to make available issue 3 to all website users and we hope the content will be invaluable.
“There is lots of insight, news and comment plus many business tips and ideas to help Financial Planners do an even better job and build on their professionalism.
"We have designed Financial Planning Today magazine to be an essential publication for all professional Financial Planners, Paraplanners and Wealth Managers and we'll be announcing some exciting developments for 2017 soon."
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