IFP Social Media: 'Good chance' conference will run again

The Institute of Financial Planning has said there is a "good chance" it will hold a second social media conference following its successful debut today. Read more...

IFP Social Media: Be clear about your aims for social media

Financial Planners need to be clear about what they want to achieve on social media before questioning its returns says Phil Calvert from LifeTalk. Read more...

IFP Social Media: Use lists to filter and specify content on Twitter

Social media expert Bridget Greenwood has suggested Financial Planners can separate Twitter followers into lists to target different audiences. Read more...

IFP Social Media: Content must be available on multiple devices

Morris Pentel of Customer Experience Foundation says planners can acquire new clients by providing thought leadership, expert advice, talking to common interest groups and "crowd sourcing."
Read more...
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